?url_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Abook&rft.au=Heller%2C+Margaret&rft.aufirst=Margaret&rft.aulast=Heller&rft.date=3+May+2019&rft.title=Making+Practical+Decisions+with+Primo+Analytics&rft.genre=proceeding