?url_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Abook&rft.aufirst=Kevin&rft.aulast=Kidd&rft.au=Kidd%2C+Kevin&rft.title=Extending+Reports+into+Services&rft.date=13+May+2010&rft.genre=proceeding